Mob reporting at major school events results in outstanding live coverage, application of social media
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By Rob Melton
Last week journalism teacher Tom Gayda’s North Central Publications students (70 of them!) participated in their own reporting mob at their homecoming game. He got the idea after someone posted something on the listserv last spring.
His journalism students worked in groups and covered the game from dozens of angles. He said his athletic director even came to multiple class periods to share ideas with his kids and helped them connect with the ADs and principal of the visiting school.
The night of the game he said kids live-blogged, Tweeted, updated Facebook, uploaded photos to Instagram, uploaded video to Tout and all wrote briefs and took pictures that will be included in their first-ever print-on-demand book that students, teachers, parents and fans can buy online with no up-front cost to his staff.
Mob reporting is an extension of team planning in a news organization. All the preparation and practice occurs in advance, and execution of the plan is in real time with a live audience. High energy and rockin’ awesome!
Have you tried this approach? What would you recommend to others? How did you prepare? Are you thinking about trying it? Post your thoughts in the Comments section, or send us an email about your own experiences and experiments, and we’ll post your article on this website.